Expertise: a methodology nourished by in situ travels and in-depth researches.


METIS INSIGHTS is a consulting cabinet specialized in brand strategy and creative and Cultural project engineering dedicated to Fashion, Beauty, Luxury, Retail and Culture professionals.

Because the diversity of populations and tastes are the phenomena which structure our environment, METIS INSIGHTS relentlessly wanders across the globe to track unsatisfied needs and innovation opportunities.

Because you want to go further and because time is precious to you, METIS INSIGHTS provides you with an interpreted, useful and relevant insight which makes you understand consumer trends and invites you to turn them into your own playground.

METIS INSIGHTS’ process: to analyze weak signals and cultural-influencing factors > to identify the contact points > to prepare your audience to welcome innovations.



Mets Insights' Round the World Trends Map



Advisory in strategy, project engineering and management consulting. Business development.


Qualitative market studies. Ecosystem analysis. Deciphering of creative and social trends. Business potential evaluation.


Curation of product and retail innovations. Product development aiming at multi-cultural targets.


Definition of the DNA strategy, Consumer profiling, Mix Marketing, Digital strategy and commercial development.


Building up of training programs and marketing conferences. Doing Business and innovation management.


Tracking of talents, genuine know-how and innovative brands.


Creative concept support and product development for multi-cultural targets.


Brand strategy: brand autopsy, target profiling, marketing strategy.


Prospective trips in the new, emerging places around the globe and deciphering of rituals, tastes, preferences, and forthcoming trends.

Mentions Legales - Copyright - Metis Insights - 2012